Management of Fashion and Luxury Companies
Download Tutorial Management of Fashion and Luxury Companies
Learn how fashion and luxury companies work and understand their brands, products, retail, and communication strategies. Travel through business models, international development, and product categories with influential industry experts. Adopting a case-study approach, the race presents innovation, expertise vs. experimentation, casual vs. stylish; in order to increase the brand value and the market value. Topics such as the impact of new retail channels, new media channels, and new business declinations for the brand and emerging markets will be discussed in the race.
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